On June 17, 2024, La Poste issues a book of twelve postage stamps based on certain iconic Pokémon. The Pokémon phenomenon appeared in Japan on February 27, 1996 with the first video games released on Game BoyTM, then expanded into playing and collecting card games, TV series, mobile applications, and derivative products.
Pokémon is today one of the most popular entertainments among young and old all over the world. With more than 480 million video games sold and cards produced in 14 languages and distributed in more than 89 countries and regions, Pokémon is an essential license that continues to evolve with new experiences, forms of entertainment and products. Today, there are more than 1,000 Pokémon discovered, including the iconic Pikachu. La Poste is teaming up with The Pokémon Company International to launch a book of stamps based around Pokémon, such as Charizard, Pikachu, Meowth, Psyduck, Gengar, Eevee, Snorlax, Mewtwo, Lucario and Pokémon discovered more recently in the Paldea region such as Poussacha, Chochodile and Coiffeton.
